Cyber Monday 2019: When is Cyber Monday 2019 & 2020?

Below you can find dates of Cyber Monday 2019 and Cyber Monday 2020. In the table you can check how many days you have been on holiday, which week is the holiday and which day of the month.

When is ..? Date Day of the week Week Number Day left
Cyber Monday 2019 December 02, 2019 Monday 49 20
Cyber Monday 2020 November 30, 2020 Monday 49 384
Cyber Monday 2021 November 29, 2021 Monday 48 748
Cyber Monday 2022 November 28, 2022 Monday 48 1112
Cyber Monday 2023 November 27, 2023 Monday 48 1476
Cyber Monday 2024 December 02, 2024 Monday 49 1847
Cyber Monday 2025 December 01, 2025 Monday 49 2211
Cyber Monday 2026 November 30, 2026 Monday 49 2575
Cyber Monday 2027 November 29, 2027 Monday 48 2939
Cyber Monday 2028 November 27, 2028 Monday 48 3303
Cyber Monday 2029 November 26, 2029 Monday 48 3667

Cyber Monday

Cyber Monday which is a major shopping day for online retailers is the first Monday following the U.S. Thanksgiving holiday or the Monday that follows immediately after the Black Friday when generally starts the traditional American holiday shopping season. Although Black Friday tends to be the highest-revenue day of the year for many stores, the number of online transactions occur on this day has been rising as well. Cyber Monday's popularity and potential profitability is one of the reasons that brick-and-mortar stores have opened electronic storefronts. In order to capitalize on the number of people shopping online on Cyber Monday, electronic retailers also make coupon codes available for special sales.

Cyber Monday Background

Cyber Monday is a marketing invention that was first observed in 2005 by online retailer shop.org. Seen as an online version of Black Friday, Cyber Monday was created to allow customers to shop online from the comfort of their offices and homes.  Cyber Monday shoppers are very clear about why they like the day. More than 40% of time-strapped shoppers said the 24-hour convenience is their highest priority, according to Adobe Digital Insights. Almost as many listed their desire to avoid the crowds on Black Friday as their primary reason for shopping online. Almost a third of online shoppers said they like the ability to easily compare prices. The strong results on Cyber Monday are because of the aggressive sales offered by retailers with an online presence. Almost 90% of retailers offered Cyber Monday sales. Forty-five percent of retailers offered coupons or a percentage discount while more than one-third had limited-time-only promotions. Fewer or 15% promoted a free gift with purchase.

Cyber Monday has set new records each year since its inception. Since 2009, Cyber Monday sales have seen more than an eightfold increase, according to Adobe Digital Insights.

Cyber Monday Celebrations

Shoppers are using social media more than ever. Almost one-third said they would go to a company's Facebook page to get additional information about Cyber Monday sales. Twice as many would look at customer reviews on the company's website before buying any products or services. Online retailers respond to shoppers' use of mobile technology and social media by promoting there. More than half of retailers made sure their website sales were optimized for mobile devices.

Cyber Monday Customs and Traditions

Purchases on mobile devices also have increased, adding to the convenience of Cyber Monday.  No longer do you have to be strapped to your laptop in order to make an online purchase. Purchases can now be made on a public transport or while waiting for a doctor’s appointment or during a lunch break.

Retail sales can be found on CyberMonday.com, which features a schedule of which retailers offer deals at what times in a "Deal of the Hour" promotion. You can find sales from more than 800 online retailers. ComScore, which tracks online media, reports that more than half of the deals consist of free shipping. Retailers also offered various price discounts. Other offers included free gifts with purchase.

Cyber Monday Facts

  • More than 4 percent of Americans admit that they have made an online purchase (via mobile device) while at a social gathering.
  • 78 percent of shoppers use the internet to purchase or research future purchases every year.
  • Amazon is the most popular online store earning more than 48 billion in the U.S each year.
  • Last year was the biggest Cyber Monday yet, hitting $1.7 billion in online spending. That’s a 17% year-over-year increase. 
  • Cyber Monday is social too – Last year on Facebook, referral traffic for top retailers spiked 240% compared to other average Mondays.
  • In the past, the average amount spent online per person over Thanksgiving weekend was $172.42. But the average online shopper spent $194.46 on Monday, nearly 13% higher.
  • Previously, the average number of items per order on Cyber Monday was 8.3. compared to Black Friday, which was 5.6.
  • If you think shopping holidays are geared towards women, you’re wrong. According to a survey, men (43%) actually claim to shop online during Cyber Monday more than women (39%).
  • On a typical day, online sales peak at 11:25 AM EST.
  • Top products purchased online include apparel (31%), books/DVDs/video games (28%) and consumer electronics (25%).
  • Research estimates that the U.S. retail industry will be worth $279 billion in 2015.
  • On Amazon’s peak day, the retail giants sells up so 320 products per second.
  • Spending expected to rise
  • The IBM supercomputer Watson predicts a rise of 18% to 20% in Cyber Monday spending this year, to $2.4 billion from $2.0 billion last year.
  • Low prices rule : 90% of online shoppers surveyed say low prices are most important to them. 86% say free shipping is next.
  • Since 2010, Cyber Monday is the highest online spending day.
  • 6 million online shoppers will use mobile devices on Cyber Monday.
  • The term Cyber Monday was coined by the National Retail Federation's Shop.org after retailers started noticing that online sales spiked the Monday after Thanksgiving.
  • Cyber Monday sales have increased by $100 million each year since 2005, estimates say.
  • 95 percent of employed consumers plan to do some shopping online while at work this year.
  • Monday sales hit an all-time high in 2016. Consumers spent $3.45 billion on Cyber Monday in 2016. Fortune called it “the biggest day in the history of U.S. e-commerce.”
  • Even on Black Friday, nearly half the customers shopped online.
  • According to USA Today, 43.8 percent of shoppers purchased items online between Thanksgiving and Sunday.
  • From Adobe told Forbes that Black Friday’s online sales were only $110 million behind Cyber Monday’s. She predicts Black Friday 2017 could become the top online shopping day.
  • More people shopped on their mobile device. For the first time, mobile visits finally surpassed desktop visits in 2016. Adobe reported 47 percent of shoppers used their desktop on Cyber Monday with 53 percent using a mobile device.
  • More purchases were made on desktop than mobile. Even though more people shopped using their mobile device, desktop takes the lead in purchases made. According to Adobe, 65 percent of purchases were finalized on desktop with 35 percent on mobile.
  • Cyber Monday had the lowest shipping costs during the holiday season. If you’re ordering gifts online, you might want to rethink which day to finalize your order. Last year Thanksgiving Day and Cyber Monday had the lowest shipping costs during the holiday season at $1.60.
  • Amazon was the most visited retail website in the U.S. during the holiday season. Amazon was by far the most visited retail website during the 2016 holiday season. Following behind them was Wal-Mart.
  • The best-selling electronics were Amazon Fire, Apple iPads, Microsoft Xbox, Samsung 4K TVs and Sony PlayStation 4. Electronics were a popular Cyber Monday item. These top five electronics had the most purchases during the holiday season.
  • Televisions had the highest price drops. If you took advantage of the holiday season to buy yourself a new TV, you picked a good time to upgrade. Televisions had the highest price drops with an average of 21.5 percent off.
  • Cyber Monday’s online visits grew 12.1 percent. Cyber Monday sales continue to grow each year.
  • The steady increase may be related to both business strategy and customer preference. The Balance says nearly 90 percent of retailers offered Cyber Monday sales. Customers said they prefer shopping online because of the 24-hour convenience and the ability to compare prices easily.

Cyber Monday Symbols

  • “Black Friday” was first used to describe the post-Thanksgiving shopping frenzy in the 1960s by newspapers in Philadelphia. At the time, the newspapers felt the massive crowds in stores and insanity in the aisles were comparable to the original “Black Friday”: a stock-market panic that followed the collapse of the price of gold on September 24, 1864.
  • Cyber Monday on the other hand was a pure marketing term coined in 2005. “Cyber Monday” was designed to encourage a digital counterpart to the physical shopping frenzy Black Friday. Though claims of its success were overstated at the time, it has rapidly become the biggest ecommerce event in the US. A record breaking $7.9 billion was spent last year.
  • The traditional distinction between the two is that Black Friday is a physical event and Cyber Monday is digital. However, things are changing and, in the US, Black Friday has rapidly become an ecommerce event in its own right: Online sales jumped to over $6 billion last year.
  • Holiday shopping has concentrated around the Black Friday weekend but there are other opportunities in the season for publishers that want to write commerce content. For starters, Thanksgiving is a great opportunity: We had an 8% conversion rate on that day last year. Likewise “Silent” Saturday and Sunday – the days sandwiched between Black Friday and Cyber Monday – are often wrongly overlooked. They’re a fantastic opportunity to keep promoting commerce content.
  • Google Trends data shows interest in Black Friday picks up from September each year and last year interest in the event reached an all-time high. Publishers have varied when they publish content for Black Friday: In 2016 content was published as early as August, whereas in 2017, 24 of the top 25 articles were published in November.

Check out the Cyber Monday in the following years.